Green-Power Initiative Needs Clayton Residents’ Help

At the start of the final stretch of the Clayton Green Power Community (GPC) Challenge, the effort still needs you.

With a little more than three months to go, the city is more than three-fourths of the way to becoming the first GPC in the state of Missouri. The U.S. Environmental Protection Agency awards that distinction. The target is to exceed the challenge goal by Earth Day on April 22.

The yearlong challenge began April 1. As of Dec. 31, more than 180 residential customers and 30 business customers had signed up to support the challenge.  Most do this by committing to support new Missouri wind farms via enrollment in Ameren Missouri’s Pure Power program.  In addition, 17 businesses and nine residential customers are considering the purchase of an onsite solar system.

All of these efforts will count toward the goal set by the EPA for Clayton’s GPC Team. The goal is for Clayton businesses and residents to use 670 MWh of green power per month.  Right now, the challenge tally is at 524 MWh.

“Clayton’s residents and entrepreneurs answer the call to action when it comes to our environment,” Mayor Linda Goldstein said. “The success of the Green Power Challenge so far shows just one more reason why we should be proud to call Clayton our home. As we move into the final stretch of the challenge, we still need more help. I’d like to challenge each Clayton resident to commit to supporting green power in 2011.”

Bill Barbieri, Ameren’s manager of renewables, agreed.

“It’s great to see so many Clayton residents and businesses supporting green power and furthering their commitment to sustainable living,” Barbieri said. He added: “Clayton is well on its way to meeting the challenge goal and furthering its reputation as one of the greenest cities in the region.”

To date, many of your Clayton neighbors are already supporting green power, including:

  • Dr. E-P. Barrette
  • Marc Bluestone
  • Ilene and Burt Follman
  • Dr. Brian F. Gage
  • Rick and Heather Hunter
  • Norma Deen Juracsik
  • John and Salvatrice Kemper
  • Peter and Blythe Kieffer
  • Pauline Kim and Philip Lee
  • Marc and Trish Lopata
  • Timothy Myers
  • Tom and Trish Zupon

These citizens have already stepped up to support the challenge. We need about 200 additional households to meet the goal.

Enrolling in Ameren’s Pure Power program takes only minutes but benefits Missouri forever.  Those interested in participating may get started online or enroll over the phone by calling 866-665-7873.

Sign up for one of three options, including the new Pure Power half-block, which allows you to support green power in Missouri for $7.50 per month—roughly the price of a matinee movie.

To thank you for your support, any Clayton resident who enrolls online or over the phone between now and Earth Day will receive a free Wehrenberg Theatres movie ticket, good for use at any time.

If you are interested in onsite solar, Microgrid Energy can conduct a free feasibility and cost estimate.  Those who want to learn more may e-mail managing principal Rick Hunter at or call 314-265-6143.

Those who are already participating in the challenge may spread the word by encouraging friends and family to sign up. Referrals may be e-mailed to Please include a name and daytime phone number for the person you are referring. The GPC Team will follow up with a call.  If your friend enrolls, we’ll send you a second free movie pass so that you can enjoy a movie together.

Resolve to do your part to support Clayton, local green power and Missouri in 2011—we’ll see you at the victory celebration in Shaw Park on April 20!